Our Approach
Our approach to transforming how PR and comms professionals communicate across cultures
Culturally intelligent communications equals better outcomes for everyone
We’re known for our empowering and empathetic approach. We work with people and organisations to develop their cultural intelligence in a supportive, non-judgmental way, focusing on self-awareness and capability rather than criticism. We hold your hand through the cultural intelligence assessment and process, every step of the way.
Here’s how we work:
01. Discovery
During a free, no-obligation 45-minute Zoom call, we discuss your needs and explore how we can help you. We only commit to clients where we truly believe we can do an amazing job, make a difference and have some fun along the way too!
02. Proposal
We’ll outline a tailored solution for your needs – from training, CQ assessments or consulting, along with a transparent price and process.
03. Delivery
We deliver the agreed-upon services, potentially bringing in specialist associates as needed, and provide ongoing support and guidance to you.
04. Feedback
We offer continuous expert guidance and support as we work with you. There’s no judgment or criticism – but we don’t sugarcoat the truth as we want you to be aware of any gaps or potential risks so you can take action.
Guided all the way
We’ll guide you through the CQ process with kindness and grace.
Improved cultural intelligence and communication effectiveness
We help you develop CQ skills, allowing you and your team to communicate more effectively and resonantly across different cultures and regions.
Tailored, practical solutions
Our services are tailored to your unique needs and context so that you receive practical, actionable strategies and tools to improve your communications.
Empowered, confident teams
We are known for our empowering and supportive approach, helping individuals and teams build self-awareness and the confidence to navigate differences and communicate more effectively.
Get Started
Let’s work together
Athru Communications is a small but mighty communications consultancy with a positive attitude and a big heart. Through our experience in-house and in-agency, we’ve seen the power of inclusive and culturally intelligent communications at work. Now, we’re on a mission to spread the good work of cultural intelligence and empower communications teams and leaders to be better, inclusive communicators.